The best plus size stores in Wisconsin
Ranked by the shoppers who actually try things on — Google rating weighted by review volume, across 28,143 reviews of Wisconsin stores. Minimum 25 reviews to qualify, true plus size clothing stores only, one location per chain, and nobody pays for a spot. Updated 2026.
#1 Contours Lingerie
4.7 ★★★★★ 521 reviews · Madison, WI
Store offering lingerie in sizes from small to 3X, plus bra-fitting services for sizes AA to K.
“I came into do a bra sizing and as a Trans person that can be really scary. They were sooooo nice and found so many things that were in size for me and looked actually good on me.” — Sean
#2 Pickyglam Bridal Fashion Co
5 ★★★★★ 226 reviews · Appleton, WI
Bridal shop with European and American designer dresses, plus prom and pageant gowns.
“One of only a handful of places in the country who carried the designer I wanted, Pickyglam was stellar to work with! Patient, kind, helpful with my measurements and on-point with …” — Jo
#3 DXL Big + Tall
4.5 ★★★★★ 347 reviews · Brookfield, WI
Retail chain for men's casualwear, brand-name suits & shoes in a wide selection of larger sizes.
“Mike Lee helped me pick this out, even had it custom fitted the sleeves on the jacket and the pants legs . everyone at DXL Brookfield location was very nice and friendly and very h…” — Matt
#4 Citi Trends
3.9 ★★★★☆ 374 reviews · Milwaukee, WI
Retail chain selling brand-name streetwear at a discount, plus accessories, shoes & decor items.
“So Citi Trends has been one of my go to stores to shop in for my entire family. They have a good selection of items and turnover is quick so you won't be seeing everyone in your ou…” — Michelle
#5 Lane Bryant
4.4 ★★★★☆ 177 reviews · Greendale, WI
Women's clothing chain with fashionable plus-size clothing, lingerie, shoes & accessories.
“They help me with an outfit that I needed there was not available in my size in the store so I ordered it and there was no I should charge for shipping to my house. so this is a gr…” — Lauren
#6 Clothes Mentor Brookfield, WI
4 ★★★★☆ 285 reviews · Brookfield, WI
Resale clothing chain stocking pre-owned brand-name apparel, shoes & accessories for women.
“Danya and Sadie were beyond friendly and helpful with explaining the buying process as well as helping me find items of interest...This store has high-quality items and very compet…” — None
#7 Torrid
4.4 ★★★★☆ 153 reviews · Madison, WI
Women's clothing chain known for its trendy plus-size cocktail dresses, jeans, lingerie & footwear.
“For being plus size I was not uncomfortable searching for clothes. I like the size scale. Is a little pricey for what I really want to be paying but is right along the line of Aven…” — Meghan
#8 Maurices
4.6 ★★★★★ 119 reviews · New Richmond, WI
Women's clothing chain for current fashions in a range of sizes, plus footwear & accessories.
“Good selection of clothes in many sizes. Only thing that I would change would be the fact that they didn't greet me until I had an arm full of clothes and was ready for a dressing …” — Brianna
#9 Goats Trail Off-Road
5 ★★★★★ 81 reviews · Verona, WI
“I had been looking for years for off-road apparel and could never find a company with so many great choices, let alone one that looked reliable enough to buy from. Goats Trail solv…” — H
#10 Ashley Stewart
4.1 ★★★★☆ 167 reviews · Milwaukee, WI
Retail chain featuring stylish womenswear in sizes 10-36, plus shoes, lingerie & accessories.
“This store is a fabulous place for full figured women whether they are going to work, a casual outing or a formal event. I have been an Ashley customer for over 20 years and I have…” — Chioma-Patricia